Wellnex Life (ASX: WNX) is an Australian brand and distribution company of customer-focused health and wellness products. The company’s large portfolio, first-to-market strategy and established retail distribution network provide an attractive business model for growth and profitability. Wellnex’s mission is to deliver health, wellness, and vitality solutions to consumers in Australia and worldwide.
About Wellnex Life
AGILITY
Remains at our core, as we continue to capitalise on proven relationships, explore new products, technology and joint ventures.
PASSION
In everything we do, we look after our environment, our people and our communities. Our business reflects our passion for sustainability and transparency.
PRINCIPLED
Wholly Australian-owned, we’re proudly authentic and always fully accountable for our actions and decisions across the entire supply chain.
INNOVATION
We bring ingenuity and innovative thinking to every aspect of our business – moving swiftly with our evolving world. We are Category Disruptors.
Pitt Street Research: Wellnex Life (ASX: WNX)
Pitt Street Research have published research on Wellnex Life, providing an overview of the Company, their investment thesis and valuation range.
View ResearchPASSION
In everything we do, we look after our environment, our people and our communities. Our business reflects our passion for sustainability and transparency.
INNOVATION
We bring ingenuity and innovative thinking to every aspect of our business – moving swiftly with our evolving world. We are Category Disruptors.
AGILITY
Remains at our core, as we continue to capitalise on proven relationships, explore new products, technology and joint ventures.
PRINCIPLED
Wholly Australian-owned, we’re proudly authentic and always fully accountable for our actions and decisions across the entire supply chain.
INNOVATION
We bring ingenuity and innovative thinking to every aspect of our business – moving swiftly with our evolving world. We are Category Disruptors.
PASSION
In everything we do, we look after our environment, our people and our communities. Our business reflects our passion for sustainability and transparency.
PRINCIPLED
Wholly Australian-owned, we’re proudly authentic and always fully accountable for our actions and decisions across the entire supply chain.
AGILITY
Remains at our core, as we continue to capitalise on proven relationships, explore new products, technology and joint ventures.
Our Team

Zack Bozinovski
Managing Director
Zack Bozinovski
Managing Director
Zack is a highly successful and seasoned executive in the Australian retail industry with over 35 years’ experience within FMCG and Pharmaceutical companies in Australia and internationally. Zack has previously held senior positions at Uncle Tobys/Goodman Fielder, PepsiCo and Sigma and successfully developed and established many brands in the Australian retail sector. Zack most recently held the position of Managing Director at Brands Solutions Australia. Zack was also a co-founder of Voost Vitamins, recently sold to Proctor & Gamble.

George Karafotias
Chief Executive Officer
George Karafotias
Chief Executive Officer
George is a specialist in restructuring, reinventing and implementing turnaround strategies for various ASX-listed companies with great success. His extensive experience includes an established track record with publicly-traded businesses, predominantly in senior executive positions. He is also a non-executive Director of Perpetual Resources Limited (ASX:PEC), and holds a Bachelor of Commerce degree from the University of Adelaide.

Vivienne Zhang
Chief Financial Officer
Vivienne Zhang
Chief Financial Officer
Vivienne is a CPA qualified accountant, with over 12 years’ experience in senior financial management, primarily in FMCG. Vivienne’s previous role was with SABCO Australia as financial controller, where she was responsible for overseeing the financial management of an A$100 million revenue company.
Vivienne has a master’s degree in Commerce and Accounting and a bachelor’s degree in International Trade.

Jeffrey Yeh
Non-Executive Director
Jeffrey Yeh
Non-Executive Director
Jeffrey Yeh is an experienced all-rounded entrepreneur, with over 21 years’ experience in all aspects of pharmaceutical sales, marketing, production, quality assurance, operations, logistics, finance and management. Jeffrey co-founded Homart Pharmaceuticals in 2002, and since then has grown Homart into a premier and award winning manufacturing and brand business with over 200 employees and an international presence.

Eric Jiang
Independent Non-Executive Director
Eric Jiang
Independent Non-Executive Director
Eric Jiang is a corporate adviser and independent board member. Eric brings a distinctive understanding of the cultural, economic and strategic context in which Australian businesses engage with China. Eric has previously sat on the boards of ASX listed corporates Connexion Media Limited (ASX:CXZ), Perpetual Resources Limited (ASX:PEC) and Wingara AG Limited (ASX:WNR). He is a past President of The Chinese Community Council of Australia.

Andrew Vidler
Independent Non-Executive Director
Andrew Vidler
Independent Non-Executive Director
Andrew Vidler has comprehensive experience across retail, consumer health products and retail pharmacy. Andrew in his over 30 years’ experience includes nearly 20 years with the EBOS Group (formerly FH Faulding, Mayne Group and Symbion), where across many roles he led the Terry White and Chemmart pharmacy brands and the Endeavour consumer health products business. For the last 4 years Andrew worked for API Limited (now Wesfarmers Health) where he was responsible for the Priceline retail and Priceline pharmacy business. Andrew has an excellent track record of building strong team cultures while ensuring they say focused on the marketplace and building customers with an active preference for the products, brands and retailers he oversees.

Ruari McGirr
Non-Executive Director
Ruari McGirr
Non-Executive Director
Ruari is a qualified chartered accountant and a former approved Qualified Executive under the AIM Rules for Nominated Advisers. He has been an adviser to both quoted companies on the London Financial markets and private companies for over 30 years, working at a number of financial advisory firms, including Arden Partners Plc and WH Ireland Limited’s Capital Markets Division (both of which are now part of Zeus Capital). Ruari has also worked in industry in innovative businesses across the UK, Switzerland, and Singapore.

Zack Bozinovski
Managing Director
Zack Bozinovski
Managing Director
Zack is a highly successful and seasoned executive in the Australian retail industry with over 35 years’ experience within FMCG and Pharmaceutical companies in Australia and internationally. Zack has previously held senior positions at Uncle Tobys/Goodman Fielder, PepsiCo and Sigma and successfully developed and established many brands in the Australian retail sector. Zack most recently held the position of Managing Director at Brands Solutions Australia. Zack was also a co-founder of Voost Vitamins, recently sold to Proctor & Gamble.
George Karafotias
Chief Executive Officer
George is a specialist in restructuring, reinventing and implementing turnaround strategies for various ASX-listed companies with great success. His extensive experience includes an established track record with publicly-traded businesses, predominantly in senior executive positions. He is also a non-executive Director of Perpetual Resources Limited (ASX:PEC), and holds a Bachelor of Commerce degree from the University of Adelaide.